Victoria's Secret's biggest sale of the year has officially returned for this weekend only.
From August 7 to 11, the VS PINK Friday Sale 2026 is offering shoppers to score massive savings on bestselling pieces (including 5-star intimates, sweat-sets, leggings) plus more deals on limited-edition launches and exclusive new arrivals. And yes, the coveted Mini Dogs are back!
Running now through Aug. 11, the event features a number of exciting deals and new arrivals.
This year's new collection is called the New Class of '88 Collection and brings back Y2K icons from the brand's past, including most-loved fragrance mists now back in their original square pill packaging.
More returning icons include the coveted plushie Mini Dog, now as a mystery gift with qualifying purchases, automatically included in orders over $85.
If you're refreshing your campus wardrobe, upgrading your dorm style, or simply searching for new-season cozy essentials with mega savings, this weekend's blowout event is an exciting opportunity to shop for it all, without blowing your budget.
Every year, PINK Friday serves as the brand's unofficial kickoff to back-to-school season with the shopping event that's packed with the best savings of the year, mixing new product launches with exclusive promotions.
The deals shoppers are most excited about include a panty bundle, 7 for $35, tops (tees, tanks) and shorts start at just $20 while bestselling bras and leggings are going for just $25–with those savings, you could build a whole new cozy wardrobe for fall from scratch (we just might).
The brand's bestselling bra styles just got slashed in half, shop crowd-favorite bras for every occasion, from push-up to daily t-shirt bras, for as low as $25.
Leggings of all kinds, from cropped capris to flared yoga pants, are selling out quickly with prices starting at just $25.
This year's new collection leans into the collegiate style, the New Class of '88 Collection features varsity-inspired sweaters, tees, accessories, and cozy loungewear pieces that promise to take you from lecture hall to afterschool practice both comfortably and stylishly.
The new collection includes daily essentials, like denim starting at $50 and $20 lounge sets, plus accessories (like a cute $90 duffle bag), and is all available in sizes XS-XXL (plus, a pup-sized Varsity Jacket!).
Beauty fans are thrilled about the return of three iconic OG fragrance mists in the original square-shaped packaging. The nostalgic scents–Hot Crush, Pretty & Pure, and Total Flirt–are giving the early-2000s shoppers a dose of Y2K while introducing the bestselling fragrances to a new era.
The bestselling body mists from the early 2000s have officially been revived: fans of the original fragrances can finally get their hands on new bottles (in original square packaging) of the nostalgic and iconic scents Hot Crush, Pretty & Pure, and Total Flirt.
We know why you're really here: the iconic Mini Dogs are back! Throughout the PINK Friday sale, August 6 to 11, every purchase over $85 or more comes with a Mystery Mini Dog gift-with-purchase.
The new plushie dog arrives in three finishes, one of which is a metallic gold: winners of the rare Golden Mini Dog automatically win a $100 gift card to shop with–as if we needed more incentive to shop the sale.
Additionally, purchases over $150 also earn the free Mini Dog and chance to win a gift card, as well as a gifted fleece blanket.
Futhermore, each purchase gets a coupon card for $20 off your next $50 purchase as well as a free lotion or body mist to use in October.
Shop the VS PINK Friday sale–crowd-favorite intimates, back-to-school sets, cozy loungewear for fall– now through Aug. 11.
All of PINK's coveted underwear are included in the buy 7 for $35 deals, so you can get your favorites, be it a seamless thong or comfy boy short.
Shoppers rave about the sweatshirts and sweatpants from PINK, so upgrade with a new set (or two) that'll feel elevated enough for class, but cozy enough for long hours at the library.
Shopping the PINK Friday sale and ready for Spooky Season? Good news! Victoria's Secret Just Launched its Halloween 2026 Collection, and plenty of it is on already marked down.
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