Photo Credit: Qobuz
Qobuz launches a tag signifying music that has been identified as AI-generated, enabling users to better understand what they’re listening to.
AI-generated content continues to gain traction across the music industry, and Qobuz wants that information to be readily visible to users. The independent streaming platform now displays a tag alerting users when music has been identified as AI-generated, providing transparency that allows listeners to more easily identify what they are listening to.
Qobuz has set itself apart between its high-quality streams and downloads, but also its steadfast focus on human creation and choice, with musical discovery driven by its editorial teams. Handpicked selections, playlists, and featured content remain the result of their expertise and curated choices. Notably, this human-centered approach automatically eliminates AI-generated content from what is presented to listeners.
“Today, the challenge is no longer just detecting AI-generated music but enabling listeners to identify it clearly. At Qobuz, this transparency—which is our hallmark—comes with a core conviction: musical discovery must remain guided by human choices. Everyone should be able to know what they are listening to and make informed choices,” says Georges Fornay, Deputy CEO of Qobuz.
This new identification mechanism, designed and developed in-house, is just the latest step in Qobuz’s commitment to the principles set forth in its AI Charter, published in February and now updated to reflect these latest developments. The Charter will continue to evolve alongside technological and regulatory developments across the music industry.
Qobuz reports that 60% of streams from tracks identified as AI are currently deemed fraudulent by Qobuz’s anti-fraud systems and are therefore excluded from rightsholders’ royalty payouts. Over a third of albums identified as AI-generated with no listening activity—covering four million tracks—have been removed from the search engine.
Only 0.38% of streams on Qobuz come from tracks identified as AI-generated. This figure reflects Qobuz’s approach centered on human selection; AI-generated content therefore remains outside the discovery journeys Qobuz offers its users.
When fraudulent activity is detected, Qobuz applies strict measures. Affected streams are excluded from reporting and royalty payments, and the associated content is removed from the catalog. This enables Qobuz to continue its long-standing commitment to fair compensation for artists.