It’s finally happening, and nobody, I mean nobody saw this coming: Sony/Marvel’s Spider-Man: Brand New Day is crossing $900 million at the domestic box office today, not only the second movie to ever cross that threshold after Disney/Lucasfilm’s 2015 title Star Wars: Force Awakens, but the fastest as well. All this, just as summer’s final weekend gets started.
Spider-Man: Brand New Day crosses the nine-century mark in 36 days to Force Awakens’ 50 days. Next record for the Tom Holland-Zendaya-Sadie Sink movie: becoming the highest grossing movie ever at the domestic box office and unseating Force Awakens ($936.6M). The Destin Daniel Cretton directed crowd pleaser is expected to do around $18M for the Friday-Monday stretch per sources.
Spider-Man: Brand New Day ends its fifth week with $30.4M for a running cume through yesterday of $899.7M.
Meanwhile, Paramount began previews yesterday for the Elegance Bratton directed action thriller By Any Means starring Mark Wahlberg and Yahya Abdul-Mateen II with did $725K at 2,350 theaters. The pic, which was financed by Hammerstone for $29M, and it’s a straight distribution deal for the Melrose Ave lot in its efforts under the David Ellison administration to provide more movies to cinemas. The 4-day outlook is $6M-$8M.
By Any Means, produced by Thunder Road, is inspired by a true story, and follows a young Black FBI agent (Abdul-Mateen II) who is sent into 1960s Mississippi to investigate a wave of brutal killings targeting civil rights leaders. Forced to work alongside notorious mafia hitman Greg Scarpa (Wahlberg), he finds himself pulled into a deadly hunt where justice and vengeance begin to blur. When the system is broken, two men divided by everything agree on one thing: the law has limits. They don’t.
Preview comps here for By Any Means is Dog Stars ($850K, $8M opening) and Wahlberg’s Arthur the King ($830K, $7.6M opening). Critics aren’t wild about By Any Means giving it a 58% score on Rotten Tomatoes. Why is it here on the calendar? Because distributors typically try to lure out the older adult crowd over the Labor Day stretch, i.e. 2010 Labor Day weekend thriller The Debt which posted $9.9M over the 3-days (in a six-day opening that was $14.7M).
Also holding previews is A24’s Adam Wingard directed genre title Onslaught which brought in $275K. Booked at 1,900 theaters this weekend, the R-rated Adria Arjona, Rebecca Hall, Dan Stevens, Drew Starkey movie is expected to do between $5M-$7M. The pic was made for around $15M before P&A. Pic’s blurb: hen a rogue squad of genetically engineered super soldiers break loose in the desert, a badass Army sniper must unleash hell to protect her young daughter. Critics are 57% on Rotten Tomatoes.
1.) Spider-Man: Brand New Day (Sony) 3,678 theaters, Wk $30.4M (-43%), Total Cume $899.7M/Wk 5
2.) Coyote Vs. Acme (Ketchup) 3,575 theaters, Wk $22.4M/Wk 1
3.) The Odyssey (Uni) 2,617 theaters, Wk $22.2M (-26%), Total $571.7M/Wk 7
4.) Insidious: Out of the Further (Sony) 3,303 theaters, Wk $14M (-58%), Total $47.5M/Wk 2
5.) Dog Stars (20th) 3,330 theaters, Wk $10.3M/Wk 1
6.) Buddy (RSA/Saban) 1,258 theaters, Wk $8.56M/Wk 1
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