In the latest addition to the bulging category of streaming bundles, Amazon Prime Video is launching a package including AMC+, BritBox, MGM+, PBS Masterpiece and Starz.
The $29.99-a-month U.S. offering is priced 39% below the cost of each of the five individual services.
In recent years, dozens of combinations of streaming have hit the market, creating a crowded marketplace. As streaming pay-TV provider YouTube TV has evolved into the No. 1 distributor, it has sliced and diced its offerings into a range of packages and price points. Rival operators Charter, Comcast and DirecTV have followed suit.
The new bundle is the first Prime Video has offered encompassing five services. That number is not unprecedented in the market overall, however, as Comcast recently expanded its StreamSaver package to encompass six different streamers.
âOur subscriptions and bundles business continues to see incredible growth because we stay focused on delivering unmatched selection, value and convenience,â said Ryan Pirozzi, Head of Prime Video Channels, U.S.
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