While brown has always been fall's it color, there's just something about a chocolate shade that just hits different this year. The usual neutral shades of black, navy, and cream aren't going to cut it this upcoming season. Many top brands are falling head-first into brown, and we're here for it. 

Lucky for us, some of our favorite designers and brands are coming out with their autumnal brown styles early this year. In fact, many are already on sale and selling out. We'd recommend jumping on board and getting your autumnal wardrobe ready now. 

We can't seem to get enough of chocolate brown in our outfits. We're drawn to rich textures that are simply made for fall. We're talking everything from smooth leather to soft suede and cashmere. You don't have to spend a fortune to look good, either. Some of these styles are affordable and on sale. 

Curious? Keep scrolling to shop all of our top chocolate brown picks below.

Carry all of your essentials in these chocolate brown bags from some of our favorite designers, that come in all shapes and sizes.

Glossy and structured, this bag features a sleek silhouette, smooth vegan leather, slender handles, an adjustable crossbody strap, golden hardware, and a chocolate shade that's perfect for fall. 

This is the ultimate oversized shopper tote! It's plenty spacious inside, with collapsible sides that close with a dog clip (which also doubles as a keyfob).

This shoulder bag fits every outfit with its saddle shape, structured silhouette, and gold hardware. 

This bag is the ideal size for daily wear, and we love that it can be worn as a crossbody or as a shoulder bag.

A smooth leather trim contrasts against the supple suede of this mini bag, perfect for date nights.

Striking the right mix of structure and slouch, this shoulder bag by STAUD has a wrapped top handle and detachable strap.

Boots for fall? Groundbreaking! But if you need a new pair, chocolate brown is definitely the color to go with.

These boots add a chic touch to any outfit this fall with their chocolate colorway, square toe, knee-high length, and a flared block heel. 

Sleek, minimalist and waterproof! These booties have a low demi block heel that keeps them comfortable for daily wear.

Looking for something a little taller? These Frye boots have delicate stitching details and plush cushioning inside for all-day comfort.

Made from a buttery soft suede, these Calvin Klein booties are minimal with a lightly squared-off toe.

These booties have all-weather practicality, with a stretchy back and plush memory foam cushioning inside.

If you don't need anything with a heel, there are plenty of sneakers and flats in this trendy and chic shade.

We can't get enough of ballet sneakers, and if you can't either, now's your chance to grab the most sought-after style on sale.

Freaky shoes are trending, and these Steve Madden flats with their tabi design, Velcro Mary Jane strap, and sneaker-like sole fit the bill. 

Suede is going to be huge again this fall, and these woven Dolce Vita flats are definitely getting added to my cart.

These Dolce Vita sneakers feature dainty floral perforated details with a contrast trim.

Cozy into these cashmere and cotton sweaters, each in a rich shade of chocolate brown. Pair them with flare jeans or a polished skirt for an instantly put-together look.

Looking for a chic and cozy cardigan for the fall? This one by Lulus features a striped design in a brown-and-cream colorway, a slim fit, and a crew neckline. 

You can't go wrong with 100% cashmere! And this polished sweater features ribbed trim details that elevate any look.

This oversized cotton-blend sweater has casual dropped shoulders and a classic feel that you'll reach for over and over.

This knit cardigan is perfect for layering, with a fun peplum hem and light bell sleeves.

This 100% organic cotton fisherman-style sweater has alternating knit layers and a slightly sun-faded hue.

Your house also wants in on the chocolate brown action! We found a few pieces that easily slot into any space at home, all in our favorite fall shade.

Made from a premium corduroy, these brown throw pillow covers are sure to elevate any space this fall. 

Has your cookware seen better days? The time to upgrade is now! This set by Our Place includes an Always Pan 2.0, Mini Always Pan 2.0, Perfect Pot, Mini Perfect Pot 2.0, each with a lid and beachwood spatula.

This celebrity-loved blanket brand never disappoints. Treat yourself to a true luxury blanket experience with Lola Blanket's OG in this gorgeously chic brown shade. 

This supple bubble-style blanket is so cuddly and cozy, perfect for fall nights.

Curly knots and loops make this accent pillow stand out on your couch or bed.

There are plenty of UGG shoes on sale right now, but don't miss out on their cozy home decor pieces!

Looking for more? Shop the best suede bags that are back for fall!

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.